iPhone global sell-through improved in January, still declining overall

Home » iPhone global sell-through improved in January, still declining overall
iPhone global sell-through improved in January, still declining overall


iPhone sell-through improving slowly



A research note indicates iPhone sell-through dropped 11% in January year-over-year, but that’s an improvement from December’s decline.

Changes in sell-through were more muted in the United States, according to the data. Sell-through was down 4% in January, which improved from the 8% year-over-year decline in December.

Sell-through isn’t a direct correlation for iPhone revenue, but it does provide some insight. Apple will continue to flood the market with inventory to make up for lost time, which could result in a strong March quarter.



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